“Journalists could talk about it. On TV, the campaign has run a spot that debuted during the Super Bowl highlighting Trump’s 2018 commutation of a Black woman’s sentence for a nonviolent drug offense on Bravo and Lifetime, networks with large female audiences.

In April 2017, AFP created an affiliated super-PAC, America First Action. By clicking “I agree” below, you consent to the use by us and our third-party partners of cookies and data gathered from your use of our platforms. “We’re in this period of time right now where platforms will still make changes” to their algorithms and rules, he said last summer, “setting the rules that will determine a lot of the content that we see next year…These platforms will mollify their right-wing critics because they make a lot of noise.” Parscale, Carusone added, gets that. They ignored a statement from a named source, Jason Miller, who said: Jason Miller, a senior adviser to the Trump campaign, said Parscale is safe. In this election year unlike any other—against a backdrop of a pandemic, an economic crisis, racial reckoning, and so much daily bluster—Mother Jones' journalism is driven by one simple question: Will America move closer to, or further from, justice and equity in the years to come?

It’s raised over $200 million and already spent $40 million on Facebook and Google. The elder Parscale’s ventures, like the president’s, were no stranger to bankruptcy and legal trouble. Eric Wilson, who served as digital director on Marco Rubio’s 2016 campaign, agrees with Parscale that the tech platforms can tilt against Republicans, and that all “conservatives are left to do is work the refs,” he says, to “make sure that they hear our perspective about it. Why not keep campaign strategy close to the vest, conserve cash, and await the final opponent? Joe Biden is bad? Sure enough, on September 24, 2019, Facebook made clear that politicians were exempt from its fact-checking efforts, allowing them to spread lies in both paid ads and so-called organic posts. Days after Trump’s inauguration, Parscale also registered a new firm, Parscale Strategy LLC. And it’s designed to get strong supporters of the president to do stuff—whether that’s giving money, it’s buying merch, it’s buying red hats.”. Parscale compiles a lot of data from these rallies. Brad Parscale, Washington, District of Columbia. Parscale likes to say that Trump won in 2016 with a motley digital team that had just a few months to fundraise and run online ads. “You combine a track record of bankruptcies on the part of one principal with a criminal guilty plea of securities fraud—those are as bright a set of warning signs as you can find,” says Jacob Frenkel, a former senior SEC lawyer who now leads the securities enforcement practice at Dickinson Wright. While the Democrat Party and their “candidate” are in complete disarray, the well-funded Trump campaign has an almost three-year head start.

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Within weeks, the Trump campaign blasted out a video ad that falsely purported to show Joe Biden confessing to bribing Ukrainian officials to benefit his son. Parscale became one of CloudCommerce’s four governing directors.

Angelo Carusone, president of the liberal watchdog group Media Matters, said that the Trump campaign was keeping the pressure on the social media giants with an eye toward 2020.

Parscale compiles a lot of data from these rallies. Parscale sold his half, now branded Parscale Digital, to a penny-­stock company called CloudCommerce for a nominal $10 million, a transaction carried out largely in virtually worthless shares. If Trump supporters think the campaign is failing, then we’re perfectly positioned. What negative imagery am I supposed to envision? Meanwhile, his campaign’s posts include a steady drumbeat of inflammatory messages, playing on fears of immigrants and Muslims, of “fake news media” censorship, and of violent “radical left” antifa “mobs.” And so the stage for 2020 is largely set.

Where the money is being spent is the problem.
When Trump began his presidential bid in 2015, Parscale built the campaign site. Except cutting brilliant ads, raising money, executing a massive ground game, keeping contact with literally every single voter, terrorizing the opponent, and trouncing the Democrats in new voter registration. He doesn't think the President has done an incredible job that would make pulling the lever for him a no-brainer, and he thinks the President is disorganized. But whether or not he can adapt and pull Trump over the finish line this November, Parscale will have gotten rich and famous trying. “The president is an excellent businessman,” Parscale told the Mail, “and being associated with him for years has been extremely beneficial to my family.” In August, CNN discovered that Parscale was the owner of Red State Data and Digital, a vendor registered in Delaware under Candice’s name that has received $1.7 million from America First Policies since 2017. Like Trump himself, who is notorious for running his finances through a maze of closely controlled entities, Parscale and companies he is associated with have created a web of businesses and arrangements that obscure their machinations and money flows.