That said, this does not alter our belief that the company is adding minute quantities of peanut flour – as they have done with the Keebler and Austin crackers – to avoid the complications and cost of complying with new, stricter FSMA directives regarding the handling of allergens that take effect this September. If this is indeed true, they are making their products more allergenic in order to avoid the costs of complying with directives intended to make product safer. Sorry that it has taken so long to answer you, we've been off line for a while and only able to check back occasionally. Somehow that story stuck with me...and I was reminded of it by the hit piece and subsequent comments shown in the link. Kellogg's® Rice Krispies Treats® Original Treats Sheets. GMO Disclosure ... Kellogg NLI# 16007. Perhaps there's an upcoming birthday... Asthma is a condition that is considered to be chronic and long term.

I have seen wheat, egg and milk warnings but NEVER for peanuts! will definitely have such traces going forward, and that in turn means these products will become more dangerous for people with food allergies that might inadvertently consume them. Several functions may not work.


Is that a good thing? Kellogg's is adding traces of peanut flour to its products.

This is a notation found on a wide... For many people with peanut allergies, baked goods present one of the most significant risks. Has anyone seen that Kelloggs is adding peanut flour into creackers? Wheat Contains.
I personally would not want my company to take that kind of risk. The Kellogg Company would like you to know that starting in April, 2016 Austin will be changing the allergen statement on four flavors of sandwich crackers under the Austin® label.

Why is that sort of thing legal? Such label advisories are voluntary today, rendering them ambiguous at best, but a definitively worded and located advisory statement included on all such products would have provided a way for manufacturers to meet the requirements of HARPC without resorting to the addition of allergens.

Kellogg does all of these things. Look forward to follow up!

We reiterate our call to the company to explain why they are adding this allergen to products and end the speculation. US Schools Should Too, American Academy of Allergy Asthma and Immunology (AAAAI), American College of Allergy, Asthma, and Immunology (ACAAI), Food Allergen Labeling and Consumer Protection Act of 2004 (FALCPA), Journal of Allergy and Clinical Immunology (JACI).